We have gone through the storyboard with our teachers and we have come to a conclusion that it is not up to scratch so we will redo the storyboard and put it up as soon as possible...

DIGIPAK PLAN

There will be four pages for the digipak, the front, the back, the lyrics page and the back of the CD. There will be a theme that will hold for all the pages, which is the top and bottom border, we decided to do this because it makes it look more professional and look solitary. The basic colour theme is black, white and red but there may also be other colours included; we chose this theme because it gives quite a dark and ‘gangster’ feel, rather than an amusing and happy look. The font is not yet as I will experiment with different fonts to get the right one to suit the cover and suit the genre, the sketch is just a random font.

The front cover will have a high class, expensive car with the rappers standing in front of it and the other member of the group at the back, this is because the rappers are the main people, so we can show that they are the most important as clearly as possible. We chose to include a high class car because it portrays that we have money and this is a big thing in the hip-hop genre so we will be following the conventions. The clothing the people will be wearing is t-shirt and baggy jeans because of the stereotype clothing for the hip-hop genre. The characters’ postures will be relaxed, as the ‘we don’t care look’ much like the album covers I analysed. The front cover will also include the name of the song, the name of the group, the logo (which is already made by me, CMB the initials of the group) and a label saying ‘PARENTAL ADVISORY EXPLICIT LYRICS’ because this is included onto every hip-hop album cover so including this would be following the conventions.

The back will be the back of the car and people, so it looks like the audience is looking from the back, this has not got anything to do with the genre, but we just thought that it would look very interesting if we did this.

The lyrics page will be include the main theme of the top and bottom border, with the lyrics in two columns, the colour of the writing will be white because it will stand out in front of the black and red background. We chose to put lyrics in the digipak because it adds a bit of excitement as it lets the audience to sing-a-long. The cover behind the CD will be just the top and bottom border as the CD will be covering so adding a lot of detail would be pointless.

I will experiment with many effects while I am producing the digipak so I can come up with the best looking digipak.

Casting Notes

Our Music Video Is called 4 My Town, it is basically going to be a remake of the original music video created by Birdman featuring Lil wayne and Drake.

There are three main artists in the original music video, but as there are only three in our group I (Shazaib Hussain) have offered to film most of the video while Mark Hornsey and Carlvin Kihura will be performing in most of the music video, but sometimes they will also take turns in filming so I can appear in the music video.

The following people will be in the music video:

Carlvin Kihura

Mark Hornsey

Shazaib Hussain

Ali Hussain

Waqqas Akhtar

Abdul Sesay

Jacob Oakley

Andrew Edwards

Aidan Barefoot

Almost all hip-hop music videos include a lot of people posing in the video so we have informed all of the people above (excluding Mark and Carlvin) that they will be appearing but will not be saying or doing anything just posing for a few shots.

There will be a range of different shots where there will be the extras by themselves and with the main rappers, These shots may be shown more than once and be at different parts of the song.

All the people in the music video have been informed that clothing is to be of stylish wear, any colours are allowed except pink as we feel this would affect the stereotype and theme of the music video. The guys have been told that they need to wear tight t shirts and baggy jeans and being topless may be necessary for some close-ups. Also we have informed that wearing any accessories such as sun glasses, jewellery and anything else that reflects the hip-hop stereotype so we can successfully portray the hip-hop theme.

Treatment

Production of the music
We are doing a remake of the music video originally produced by Birdman, Lil Wayne and Drake ‘4 My Town’. The song will be recorded in the recording studio for the vocals of the song. Only two of people from the group will take part in the vocals which are Mark Hornsey and Carlvin Kihura. We chose to do this because we think that we will get a professional sound. The music will then be edited and put together in Audacity (free audio editor), we used this because it is a free software and we a fairly familiar with it.

Storyboard

This will be undertaken by Mark Hornsey, but he will get input from the rest of the group so we can complete a successful storyboard. Mark will also be directing the video shoot as he will know the most about the storyboard.

Recording the Video:

Mark will be directing most of the shots by looking at the storyboard and will get input from me and Carlvin, if we think something does not work.

I will be the camera man and sometimes Mark and Carlvin will take over so I can take part in the video. When all three of us have to take part in the video we will have to ask a friend to take control of the camera, who will properly be directed by us.

All of the video recording will be done in the green screen room as it three has high quality cameras so it will be easier to insert images, we can produce high quality video footage and we will be able to record from three angles at the same time. Another reason for the green screen room is most hip-hop music videos are recorded there, so we will be following the conventions. However the beginning of our music video may be recorded at another location with a slightly lower quality camera, but until confirmation obtained this will not be used. We will have to try to figure out how to use the green screen room and the editing suite by our selves as it holds complicated professional equipment and there is not a properly qualified teacher that can teach us how to use them, this may consume a lot of time so we will have to be comitted to coming in outside of school hours.

All three of us will be taking part in the video but we will also ask friends to take part in the video as this will relate it to the hip-hop genre, we will ask female friends if it is possible for them to take part in the video, if not we will have to find another way to represent females as it is crucial for the hip-hop genre..

The music video will be edited by myself in Sony Vegas Pro 10 as it has very professional effects and I am very familiar with the software. I will also be getting input from Mark as he has done the storyboard and he will know the where the shots will go. I will also get some input from Carlvin as he will be able to say if something works or not so we can create the best piece of work. We will do a first draft and get opinions from a friends, family and teachers on what needs to be changed, and then recreate it.

Production of the Ancillary Tasks:

The website will be undertaken by Carlvin Kihura; and will be cooperating with me who will be doing the Digipak. We both will need to coordinate with eachother in order to have the same design, we will use the same images and colour theme to create good branding and make it look like they are properly co-ordinated, professional pieces of work.

Action plan

1. Conduct a location report
2. Complete story board end of october
3. Finish the all post production
4. Have vocals recorded and ready for the video
5. Start recording for main task start of new term in october
6. Have to webpage and digi-pak started
7. Have all recording for main task done by start of november
8. Start editing
9. Complete editing by end of november
10. Start evaluation